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The Headliner

Every week, media experts from Eulogy, an independent and award-winning communications agency, dissect the biggest stories to help brands understand and influence the agenda.
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Now displaying: 2019
Dec 20, 2019

Wildfires continue to rage in Australia, with authorities issuing fresh warnings about a “mega blaze”. Boeing suspended prosecution of the 737 Max and Whirlpool announced the recall of more than half a million washing machines. Also, will a new tilted toilet design get employees up off the loo? It’s all on this week’s episode of The Headliner.

Dec 12, 2019

Love Actually often appears on our screens at this time of year, but on this week’s podcast it’s for an entirely different reason… Listen to our guests discuss the Conservative’s final election ad. Plus, there’s some lighter Christmas joy when we chat through a heartfelt advert from family store Haford Hardware, and a heated debate on Bounty bars.

Dec 6, 2019

This week on the Headliner, a grieving father writes a passionate plea to politicians following the tragic events on London Bridge. We get a sugar rush when discussing the healthiness of our favourite festive drinks before exploring David Hockney’s new twenty-first century direction. And why are bakers declaring war on supermarket sourdough? Finally, Dan Miles pops in to ponder whether we’re growing tired of collaborations between athletic companies and luxury fashion brands.

Nov 29, 2019

We discuss whether there are bargains to be had in the Black Friday sales, and marvel at Tesla’s shattering Cybertruck launch. We also scrutinise EasyJet’s pledge to operate net-zero carbon flights and dissect the motives behind Netflix’s purchase of the iconic Paris Cinema in New York. Tune into this week’s edition of the Headliner for more.

Nov 22, 2019

Looking for a topical news podcast? No sweat, we sink our teeth into Prince Andrew’s car-crash interview on BBC Newsnight. The Tories were widely criticised for changing the CCHQ press office’s Twitter name to ‘FactCheckUK’ during the ITV leaders’ debate. Finally, Disney+ launched with more than 10 million sign-ups on the first day, but leaving users frustrated with tech issues as the entertainment behemoth struggled to cope with demand.

Nov 15, 2019

Painfully contrived or a stroke of genius? We chat about THAT Boris Johnson campaign video and naughty Brewdog’s 'Sober as a Motherfu' campaign. Then, we ask if Clemmie Hooper's influencer trolling has caused irreparable damage to the Mother of Daughters brand, and celebrate as the Financial Times finally appoints its first female editor.  

Nov 8, 2019

This week, we discuss Facebook’s rebrand and ask whether it is “boldly going where no brand has gone before”, the health of planet Earth as 11,000 climate scientists issue a stark warning about its future, and we leave the heliosphere altogether as we celebrate Voyager 2’s departure from the Solar System and tackle a cosmic conundrum in the calculation of the Hubble constant. Will we live long and prosper after the warp speed experienced in this edition of The Headliner? Only Captain Kirk can tell.

Nov 1, 2019

Never mind the wrapping paper, this December is all about the ballot paper as we gear up for our first December election since 1923. England crossed the (halfway) line when facing off against New Zealand in the Rugby World Cup semi-final. And Morrison kicked off the battle of the Christmas sandwiches with a divisive mince pie flavoured offering.

Oct 25, 2019

We tackle the latest Brexit confusion—will there be another extension, an election before Christmas, or both? Plus: changes to abortion and same-sex marriage laws in Northern Ireland, and Amazon makes a play in the gin market.

Oct 15, 2019

Say the words “health and wellbeing” and you’re likely to think of yoga, mindfulness and meditation. But a key part of staying healthy relies on what we put in our bodies. Good nutrition contributes to the state of both our bodies and our minds. And brands are making the most of this. In the first part of a new series, Eulogy’s Phil Borge-Slavnich speaks to two companies making waves in the sector, Neat Nutrition and Rude Health, as well as the world’s foremost fitness publisher, Men’s Health. What sets apart the fads from the fitness phenomena? And, more importantly, how do we know who to trust?

Oct 11, 2019

The royal ‘Fab Four’ take on Mental Health Awareness Week, the NHS opens a gaming addiction centre for children, Greggs is crowned brand of the year, and BrewDog announces a ‘hybrid’ burger.

Oct 4, 2019

Harry and Meghan’s tabloid lawsuit, Burger King’s whopper of a tweet, Banksy’s retail moves, and more.

Sep 27, 2019

Global climate change protests hit the headlines, Thomas Cook’s collapse leaves holidaymakers stranded, and Burger King ditches plastic toys in children’s meals. 

Sep 20, 2019

This week, we look at how Extinction Rebellion has influenced the London Fashion Week catwalk while fantasising about the Downton Abbey Airbnb experience at Highclere Castle. Then, we explore the return of political music amongst this year’s Mercury Prize nominees. Remember to subscribe to The Headliner on your podcast platform of choice.

Sep 13, 2019

Fowl play from the Conservatives or an inspired PR campaign? We discuss Boris’s latest attack on the opposition, plus why Cadbury has dropped its name from packaging and Diet Coke’s foray into dating apps.

Sep 6, 2019

This week it’s (mostly) all about Boris. From proroguing to phantom elections, there’s rarely a dull day within the Palace of Westminster. In other news, why do half of parents want to ban mobile phones in schools? Is KFC’s new-found veganism a good idea? Join Chloe, Rich and Annabel for more.

Aug 30, 2019

This episode is a scorcher as we recover from the bank holiday heatwave and work up a fever of excitement over the new season of The Great British Bake Off. What’s more, the global media has been ablaze with stories of the devastating effect the fires in the Amazon could have on the health of the planet.

Aug 23, 2019

Harry and Meghan land in hot water after taking multiple private jets despite their public stance on climate change. Meanwhile, Facebook and Twitter have cracked down on state-run accounts campaigning against Hong Kong protesters, and Pret’s cookies have the whole team salivating. 

Aug 16, 2019

On this week’s episode: Raheem Sterling eyes up a Nike deal, Greenland struggles with the effects of climate change and we find out which superhero would make the perfect corporate leader.

Aug 9, 2019

On this week’s episode: WhatsApp’s new name raises a sceptical chuckle, brands welcome back the Premier League and how we’re waking up to the benefits of sleep.

Aug 2, 2019

Matt and Jack are back for the Above the Fold podcast, a dive into the narratives shaping how we consume media. In this episode, the pair look at at the media behind the UK's new prime minister. How is Johnson changing his approach, now that he has the keys to No. 10? Also, which publications are going green? Why are digital magazines forming unions? And should media companies cave in to their audiences, or stick to their guns?

If you enjoy this podcast and The Headliner, make sure to visit eulogy.co.uk to subscribe to our monthly media newsletter, Above the Fold.  

Jul 26, 2019

An optimistic Boris enters Downing Street, it’s the 50th anniversary of Apollo11’s moon landing, and Paddy Power ‘unsponsors’ Huddersfield Town FC.

Jul 19, 2019

What on Earth is ‘unlabelling’? Do influencers influence? How much should we be sleeping? And what’s Donald Trump done this time?

Jul 12, 2019

Love Island faces gaslighting criticism and ‘deepfakes’ threaten Hollywood humans, while Downing Street keeps sensitive information from big-mouthed Boris.

Jul 5, 2019

On this week’s episode of The Headliner: #UnwantedIvanka is side-eyed by world leaders at the G20 summit, the Women’s World Cup grips the attention of 11.7 million viewers and Nick Clegg tops the PRWeek US Power List.

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